Sky Ethernet is a b2b site aimed at users looking for large scale Ethernet solutions, such as train stations, airports, sports stadiums, arenas, etc. For the art direction of the site I incorporated the Sky brand colours into the imagery and iconography using gradients. I was also able to add interactions in to each page, mocking these up with Principle I was then able to hand these over to the developers.
A core business goal for the site was to attract the user to download their information pack, I used subtle animations to the user further down the page to this CTA.
Sketch / Adobe Illustrator / Adobe Photoshop / Principle
